Neighborhood History

Before movie stars descended on the Rancho de Los Feliz, the land acquired a legend fit for Hollywood. Real estate huckster and horse racing magnate Lucky Baldwin bought it and sold it at a loss, and it eventually fell into the hands of Col. Griffith J. Griffith, a mining tycoon whose military title was wholly bogus. Griffith’s drunken attempt on his wife’s life in 1903 scandalized polite California society and landed him in San Quentin for two years.

Griffith tried and failed to market the scenic hillsides to home buyers who, it turned out, preferred to buy land that came without a family curse. He eventually gave up and ceded most of the seemingly ill-fated rancho to the city of Los Angeles, which turned it into one of the country’s largest urban parks.

Neighborhood Highlights

Incredible architecture
Wallace Neff, Frank Lloyd Wright, Richard Neutra, Gregory Ain, R.M. Schindler — the list of renowned architects who have left their mark on the hills of Los Feliz is impressive.

Los Feliz Village
One of L.A.’s most walkable commercial districts, this collection of historic storefronts along Vermont and Hillhurst avenues has it all, including dive bars, restaurants, a neighborhood movie house, an independent bookstore and hip clothing boutiques.

Griffith Park
A mile’s walk up Vermont from the village is one of the largest urban parks in the U.S., a rugged, semiwild patch of deep canyons and circuitous hiking trails, thick with coyotes, home to the landmark Griffith Observatory. 
(Information is courtesy of LA Times)

Featured Property

Los Feliz contemporary in Franklin Hills flooded with natural light, open sightlines and dramatic views.  3 bedrooms and 3 baths of inspired living on Ronda Vista Place – offered at $1,625,000.  A storied community and quality home ready to create your own stories and happy gatherings!

Dan Larson can be reached at 619.865.1817 for additional details.

CA DRE #01437731

Written by

Dan Larson brings decades of sales and marketing experience to Dwell Well Realty. He cut his teeth in this competitive field at the tender age of 9. Dan’s school was raising funds and dispatched an army of 3rd graders with flower seeds and talking points on the benefits of curb appeal. Dan’s steely determination and raw talent landed his first achievement award “Top Seed Seller” – the future looked bright! As an adult, Dan has been associated with many of San Diego’s most respected companies: SeaWorld, PSA, USAirways, Loews Coronado Bay Resort and The Rancho Bernardo Inn. During the airline years, Dan was hand-selected for European deployment to select and train staff; launching new international service. The luxury hotel experience required business to business sales, negotiating complex, 7 figure purchase contracts and conducting presentations in front of senior management. A decade ago, Dan stepped into real estate sales. His abilities and achievements in each position are documented with advancement from Account Executive – National Sales Manager – Associate Director of Sales and Senior Vice President of Sales. Dan’s clients complement his communication skills, effective negotiating, and powerful marketing campaigns. Dan invests himself heavily in the success of his clients by bringing in the finest residential photographers, purchasing full color advertising and never cutting corners when it comes to exposing a listing to the largest audience. This commitment to excellence has seen Dan selling from Palm Springs to Carlsbad, Fallbrook to Point Loma and a strong focus in Downtown and Metro San Diego’s historic neighborhoods.

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